.2Performant, a Romanian innovation as well as associate advertising and marketing solutions business, introduced on Monday, September 9, at the Bucharest Stock Exchange, that it wants to get the Profitshare partner networks in Romania and also Bulgaria coming from Transformation Advertising And Marketing. At the same time, Dante International, the manager of eMAG, will become an investor in 2Performant.On September 6, 2Performant’s Panel of Supervisors concluded a preparatory deal to get the Profitshare.ro as well as Profitshare.bg partner networks possessed through Transformation Advertising S.R.L. and Conversion Advertising EOOD.
The contract outlines the concepts of the transaction and is not officially binding, corresponding to the firm press presented through Economedia.The function involves the transactions of the Profitshare company lines coming from Conversion Advertising S.R.L. and also Sale Marketing EOOD (as vendors) to 2Performant (as the customer). Dante International S.A.
(majority shareholder of Sale Advertising and marketing S.R.L.) will definitely be part of business move contract as a sponsor.” When the Profitshare deal is actually finished, we are going to expand our existing ability and expand our customer portfolio in both Romania as well as Bulgaria. Our experts still possess a few vital actions to finish, but I am actually self-assured that the teams associated with the purchase on each edges will definitely manage to accomplish all of them efficiently. We will definitely declare our post-acquisition strategies after finalizing the investment according to the last arrangement,” mentioned Dorin Boerescu, Chief Executive Officer and also Founder of 2Performant System.The transaction price is actually RON 4.3 thousand, as well as will certainly be actually paid 55% in cash as well as 45% in 2Performant reveals through a capital increase..” 2Performant is actually a youthful and powerful firm along with worths that reverberate with our company.
Our team assume that, after the purchase is wrapped up, the Profitshare service combined with 2Performant will definitely deliver greater market value to its customers,” said Tudor Manea, General Manager of Dante International SA.2Performant likewise takes note that many measures remain to finish and also wrap up the deal, including the productive fulfillment of the due carefulness analysis by 2Performant.Profitshare was introduced in 2012 and also currently possesses a collection of 250 affiliate plans (featuring the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Image resource: the company).